Oh, It's On re: Alexa Chung, because now you can peep her enviable wardrobe via her brand new app, VILLOID.
Available today via the iTunes app store, VILLOID allows you to follow your favorite brands and users, all while creating inspiration boards of aspirational style pics and products. It also provides a "buy" button, making for a streamlined shopping experience via your mobile device. Talk about a one-stop shop!
[h/t The Telegraph]