"It's very different as far as the vibe... I don't think we said 'Bitch' once." Tokyo Diiva, one half of the NYC duo Rich White Ladies, is referring to the fact that, with the release of "No Bad Vibez," which PAPER is proudly premiering today, we're finally getting a full dose of RWL love. Here, they swap out their well-established gift for trash-talking and blueblood-bating for a simple tribute to friends and good times.
Directed by Frederic Esnault, who also did the insane "Wimbledon" video, "No Bad Vibez" is a slo-mo roving party down the Venice Pier in the afterglow of a rainstorm. Shots of booze made up for the lack of appropriate layering, and Diiva herself created the heart-spangled umbrella.
"I'm glad we have this feel-good record sending positive vibes out with all the fierceness," Diiva concludes. "That's hard to do."
Watch the video, above, and check out the Rich White Ladies EP here.