When Outkast's Grammy-winning, double album Speakerboxxx/The Love Below came out in 2003, André 3000 and Big Boi both released separate singles: "Hey Ya!" and "The Way You Move." For his accompanying video -- today's oldie-but-goodie -- André decided to re-create the look and feel of a '60s TV variety show with hundreds of screaming girls (hmm, sounds familiar), Ryan Phillippe as the show's host and himself as all 8 members of the band. The clip was directed by Bryan Barber and it was a huge hit (to put it mildly). Sadly, the use of the phrase "shake it like a Polaroid picture" was not enough to bring the camera/film company out of bankruptcy.
When Outkast's Grammy-winning, double album Speakerboxxx/The Love Below came out in 2003, André 3000 and Big Boi both released separate singles: "Hey Ya!" and "The Way You Move." For his accompanying video -- today's oldie-but-goodie -- André decided to re-create the look and feel of a '60s TV variety show with hundreds of screaming girls (hmm, sounds familiar), Ryan Phillippe as the show's host and himself as all 8 members of the band. The clip was directed by Bryan Barber and it was a huge hit (to put it mildly). Sadly, the use of the phrase "shake it like a Polaroid picture" was not enough to bring the camera/film company out of bankruptcy.