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Pretty in Pink

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Actress and model Carly Foulkes -- who you might know as the very pretty girl in the very pink dress from T-Mobile's very omnipresent television commercials and billboards -- says that her first audition for the wireless phone company's 4G ads went so poorly, she needed to hit the bar afterward. "I botched all my lines and kept saying the name of the phone wrong. It was definitely an 'I need a glass of wine after this' experience." Foulkes, however, has since filmed 12 commercials as the "T-Mobile girl," making her one of the more familiar faces floating around the pop ether at the moment. "I was really only supposed to film two or three spots," Foulkes says of her unexpected ubiquity. "I never imagined I'd end up being 'The Girl-in-the-Pink-Dress.'" 

Not that the 23-year-old Toronto native is complaining. Foulkes, who moved to New York after high school to model and act, says she's been offered quite a few auditions since the commercials started airing last year. She just filmed the series pilot for Powers -- based on the Marvel comic -- set to air on FX co-starring Lucy Punch and Jason Patric. She plays Retro Girl, who Foulkes says is "like the Princess Di of superheroes -- kind-hearted and without ulterior motives." A role on a show like this makes sense for Foulkes, a comic book addict and a self-proclaimed former high school nerd: "I stuck to the theater and band kids in high school. I did musical theater and was on the improv team. Needless to say, I was not cool. I know everyone always claims they were dorks in school, but I truly was."

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In the meantime, T-Mobile is getting ready to roll out more Foulkes-featuring ads in the coming months, and yes, she'll be clad in her now-signature magenta party dresses. In real life, however, Foulkes' wardrobe skews a bit more New York City. "I'm usually walking around in all-black," she admits. "But I really like getting to wear those girly colors when I film the commercials because, really, isn't it always nice to put on a pretty dress?"

Styled by Kim Johnson
Carly wears a dress by Preen
Hair: Takahide Tokuyama at Tokuyama Salon
Makeup: Suzy Gerstein for Tom Ford Beauty at suzygerstein.com
Location: Millesime at the Carlton Hotel

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